Choose the location. Start with the territory.
Pythagor combines Big Data, geospatial data, and artificial intelligence to turn demographics, mobility, competition, property, and context into one clear report for anyone opening, investing in, or developing new locations.
A location cannot be judged by one data point
Rent, footfall, residents and competitors each reveal a different part of the same area. Risk grows when they are read in isolation.
Fragmented data
Different sources and formats make it difficult to build a coherent view of the territory.
Inconsistent comparisons
Without a shared method, two locations end up being assessed against different criteria.
Decisions that are hard to explain
Experience and intuition remain essential, but on their own they are difficult to share and verify.
The advantage
It does not replace judgement. It gives it a measurable foundation.
Pythagor makes the analysis of different areas repeatable, keeping data, maps and criteria comparable over time.
Traditional engagementPythagor
Ad hoc setupRepeatable method
Outputs built case by caseThe same structure across different areas
Data to assembleIndicators and maps in one report
Pythagor complements the work of entrepreneurs, analysts and consultants with a shared territorial foundation.
From an equivalent manual process of 65 hours to 3 minutes of processing.
The benchmark represents the time needed to rebuild the main outputs by hand on an urban micro-area, through collecting, checking, normalising, geocoding, computing and quality-checking the data.
- Equivalent manual work
- 65 hours
- Theorem© processing time
- 3 minutes
Inside Theorem©
Benchmark based on an equivalent manual process. Figures vary with the area, urban density and the category analysed.
From an area to a documented decision
One flow takes you from the area to assess to a structured report, without manually piecing together different sources and formats.
- 01
Describe the decision
Enter the parameters or ask the AI assistant to configure the analysis with a simple question.
- 02
Theorem© analyses the territory
The modules process demographics, competition, mobility, property, points of interest and ESG in the selected area.
- 03
Get the score and synthesis
A deterministic method calculates the Location Score; AI interprets the outputs and generates the report synthesis.
Six layers of insight. One decision framework.
Each module answers a different question about the location. A deterministic method calculates the Location Score, while AI interprets the outputs and builds the decision synthesis.
Demographics
Who makes up the catchment and how closely it fits the target audience.
Flows and accessibility
How accessible, connected and potentially well-travelled the location is.
Competition
What competitive pressure exists around the selected point.
Points of interest
Which services, activities and attractors generate movement in the area.
Commercial properties
What supply of commercial spaces is available nearby.
ESG and territory
Which environmental and territorial conditions complete the assessment.
Method + AI
Location Score and decision synthesis
A deterministic method calculates the score; AI relates the module outputs and generates the synthesis, while indicators and maps remain accessible.
Explore the demo reportInside the report
Different data, specific outputs.
Each module shows the metrics it produces: demographic distributions, geolocated competitors, points of interest, ESG indicators, estimated flows and available properties.
The metrics shown correspond to outputs currently available in Pythagor. Values and points are illustrative.
Demographics
Age group distribution
Share and number of residents by age group. The scale stays fixed at 100% to avoid misleading visual comparisons.
- 0–1716.0% · 3,949
- 18–2411.0% · 2,715
- 25–3422.0% · 5,429
- 35–5431.0% · 7,651
- 55–6411.0% · 2,715
- 65+9.0% · 2,221
Gender distribution
Population composition in the analysed catchment, with percentages and absolute values.
- Males47.4% · 11,698
- Females52.6% · 12,982
Nationality
Population composition in the analysed catchment, with percentages and absolute values.
- Italians89.0% · 21,965
- Foreigners11.0% · 2,715
Education level
Distribution by education level, with both percentage and estimated resident count always visible.
- Graduates20.0% · 4,936
- Diploma holders40.0% · 9,872
- Middle school25.0% · 6,167
- Elementary school12.5% · 3,085
- No education2.5% · 620
Competitor Analysis
Competitors within 1,500m radius
Competitors in chart
8 of 8 competitors selected
Initial selection: up to the 8 competitors closest to the location among those returned by the analysis. You can replace them in the selector.
Competitor Distance
Distance from the analysed location. A longer bar means a more distant competitor.
- Ristorante Aurora145 m
- Cucina Ventiquattro390 m
- Tavola Urbana680 m
- Portico Food Lab910 m
- Osteria del Centro1,020 m
- Bistrot Navigli1,180 m
- Mercato Cucina1,340 m
- Corte Milano1,480 m
Competitor Ratings
Public rating on a 0–5 scale; review count provides context for the figure.
- Ristorante Aurora4.4/5
286 reviews
- Cucina Ventiquattro4.6/5
351 reviews
- Tavola Urbana4.3/5
220 reviews
- Portico Food Lab4.5/5
203 reviews
- Osteria del Centro4.2/5
178 reviews
- Bistrot Navigli4.1/5
164 reviews
- Mercato Cucina4.4/5
193 reviews
- Corte Milano4.0/5
142 reviews
Footfall Estimate
1,160,000 net pedestrians
How monthly flow is composed
Gross flow combines effective presence and interchange passages. The two components stay separate to avoid overstating useful movement in the area.
Gross flowestimated · month
1,680,000passages/month
- Net footfall1,160,000
- Interchange flow520,000
18
Stops
3.70
Avg. connectivity
12.40
Average POIs per stop
Street network in the selected area
A reading of the road segments inside the chosen catchment, showing how extensive the network is and the passage intensity it carries.
Selected area
The perimeter follows the isochrone defined by the travel mode and minutes selected for the analysis.
Road segments analysed
862
Estimated average traffic
15,400per segment/month
Where a better location creates value.
Pythagor supports businesses and investments where choosing, comparing or defending a location directly affects the return on the operation.
01
Food & Beverage
Validate catchment, footfall and competitive pressure before signing or investing in a new opening.
Explore the sector02
Retail & Franchising
Prioritise new openings and rollouts by comparing different areas through the same criteria.
Explore the sector03
Real Estate
Read a property's potential alongside its commercial, demographic and competitive context.
Explore the sector04
Pharmacies
Assess catchment, accessibility and competitive coverage before an acquisition or a new site.
Explore the sectorClear responsibility, accessible method.
Behind every report is an identifiable company, a declared methodology and information that keeps the context of the data visible.
- Innovative SME
- Company status verifiable in the Italian Business Register.
- Declared method
- Sources, definitions and interpretation conditions accompany each module; AI-generated content is always disclosed.
- Pythagor S.r.l.
- The Italian company behind Theorem©, combining geomarketing and artificial intelligence in one product.
Your next decision
Do you have a location to assess?
Share the area, sector and objective: your first analysis builds a territorial picture around the decision you need to make.